By Dave Crowley, Director of Franchise Recruitment

Background is orange. Text on left side of image reads "Welcome to the A&W family" in brown. Photo of Eddie Khoury is on the right side of the image. Text underneath reads "Eddie Khoury, Lafayette, LA" in brown.

One of the best parts of my job is hearing how prospective franchisees fell in love with A&W. Everyone has a story. And I’ve been listening to a lot of stories lately.

The common thread is memories and personal experiences they want to share with a new generation of A&W fans. They want to introduce – or maybe bring back – to their communities the best Root Beer in the country, the tastiest Cheese Curds this side of Wisconsin and a Bacon Cheeseburger second to none.

Eddie Khoury, one of our newest multi-unit franchisees, shared such a story. Currently, Eddie is busy working on his first free-standing A&W with a drive-thru in Lafayette, Louisiana. It will be part of a nine-acre shopping center he is developing from the ground up. He plans to open two other A&Ws in the area.

Here’s Eddie’s story, in his own words.

My name is Eddie Khoury, and I’ve been in the restaurant/retail business for over 30 years now. I currently own and operate CC’s Coffee Houses, convenience stores with Zeus Express inside, Zeus/Subway restaurants, Pont des Mouton Plaza, and Agave Mexican Grill and Cantina.

I travel often, and while doing so, I came across A&W. I loved the concept and enjoyed my experience each time I visited. A&W provides the perfect American comfort food, while also being fast and convenient. I believe A&W will be a great addition to the dining options in Lafayette. The brand speaks for itself.

What appealed to you most about the A&W brand vs. another brand?

In the restaurant industry, you need to be a little bit different to stand out, and A&W is something different. Its Root Beer is a well-recognized name, and I was surprised the chain wasn’t already in Louisiana.

When I talked about opening an A&W here, I kept hearing stories about “my grandparents used to take me,” or “my parents took us.” The brand has recognition, and I liked that it was something unique.

Everyone and anyone can build a restaurant, but building a successful restaurant is another thing. I want grandparents, parents and kids to have the A&W experience.

What were the most important factors in your decision making?

I am entrepreneurial by nature. I’m always looking for new opportunities that sit outside the box or fill a niche. I like something that’s a bit different, and that’s A&W.

Take us back to your Discovery Day. What did you like most about your visit to the Support Center?

I loved the attitude, and it felt like a great work environment. The entire team spoke with passion about the brand, and it gave me a good vibe. I liked that employees were loyal to the brand, and the numbers made sense financially.

I’ve been to Discovery Days with other brands, where there was an uptight feeling. At A&W, I thought, “These are easy people to work with.” I’m a creative thinker with a vision. I felt A&W would be receptive to my ideas, allowing us to grow together.

What did you take away from your visit to the Richmond (Kentucky) Restaurant and Learning Center?

I was surprised by the whole environment. I could take a family there, and everyone could get something different. The food was really great, and it caters to all tastes, young and old.

The manager was great, too. And I liked that he had been with the brand for a long time.

I loved the draft arm – it made the Root Beer a neat experience in itself. When I returned home, that’s all I could talk about.

What motivated you to sign a multi-unit agreement with A&W?

I didn’t want to bring the brand into Lafayette, build a store, and then have someone else take my territory.

Join us in welcoming Eddie to the A&W Restaurants family!